About Us – Personal Training

Paula Franklin is the founder of Blueprint Muscle. Paula is a certified personal trainer with nutrition and TRX suspension training. She has competed in fitness and figure competitions and has also done some fitness modeling. Paula has been a member of the Alberta Bodybuilding Association (ABBA), the International Federation of Body Builders (IFBB), and the National Physique Committee (NPC). She has over 17 years of experience in fitness.

Sometimes, when people looking for a Calgary personal trainer first see pictures of Paula, they may feel intimidated. But what they can’t tell from her photos is that Paula is a friendly mom who has lived a normal life just like everybody else. After making the decision to change her lifestyle for the better, she discovered that she was passionate about fitness and began working as a personal trainer and competing in figure competitions. Along the way, Paula has struggled with many of the same issues as her clients and can therefore relate to where they are on their fitness journeys. She brings compassion, dedication, and vast experience to Blueprint Muscle.